Link wheels refer to the practice of linking external social web 2.0 sites together in to a wheel format to support your ‘hub’ site. One site becomes a hub and each hub has a number of other sites (spokes) linking to the hub. Each hub links back to your main website. This hub and spoke marketing is not new and we have been using this technology for high rankings for a long time.
Why Have A Link Wheel
The purpose of setting up a link week is to improve search engine rankings. The implementation of the link wheel concept can boost your position in the search engine results. A link wheel is a powerful tool for improving the ranking of a website.
The theory behind link wheels is that each site will have more authority in the eyes of the search engine than if they were left unlinked. This in turn means that links to your homepage become more valuable, and give your site a boost in the search engines rankings.
Creating link wheels can be a lot of hard work. This is because a lot of content is needed and this can be a very time consuming process. However, once complete a link wheel structure can pay great dividends.
So if you are struggling with getting your sites ranked higher in the search engines for a given keyword, let us develop a link wheel as part of your overall SEO strategy.
When you use any of the Swoop Digital SEO Packages you get a link wheel added for free.